The interior trends for 2027 share that collective desire and need to bring the outside in. Earthy inspired interiors have been growing in popularity over the last few years, and Benjamin Moore confirmed this with the announcement of their colour of the year, Webster Green, a comfortable green derived from nature.
It poses the question, whether green is the new neutral? In recent years soft sage green tones have been the perfect middle ground between a neutral and something with a little bit more going on. But, with Dulux and Behr both sharing the 2027 colour trend with greens this year, this could be the change of interiors as we know it.
A good shade of green feels super comfortable to be within, and Webster Green is no different. Here’s the why behind their new colour of the year, and how to style it to perfection this year.
Benjamin Moore Colour of The Year 2027 – Meet Webster Green (HC-130)
Green certainly isn’t a new concept for interiors, it’s virtually the easiest colour on the eye, so we know it feels good to be around. As part of the growing conversation of this colour, Benjamin Moore sought to choose a shade of green that felt fresh and right for today.
Benjamin Moore describe this earthy green as, “with classic confidence it echoes the past while embracing the present. Webster Green HC-130 is the quintessential shade of green”.
Andrea Magno, Vice President of Brand, Color, and Integrated Marketing shares, “The green color family’s ability to adapt and transform makes it incredibly timeless. Sitting at the center point is Webster Green HC-130, a mid-tone that serves as a reminder of the past but feels right and relevant today.”
This thoughtfully selected shade beautifully balances the stability of blue and the warmth of yellow, adding a splash of colour whilst still feeling grounding in an interior.
There’s something ultra feel good about this colour, it’s neither too light, nor too dark, lending itself to use in both super sunny, and north aspect rooms.
Because it’s a nature led shade, it makes styling it in an interior really easy. Just look outside and see what colours surround us in nature and you’ve already answered the question as to what colours pair well with Webster Green.
Natural elements, browns, reds, oranges, red and dusky shades really complement a green with this stature. Benjamin Moore have also compiled a Color Trends 2027 palette which is a nod to all of the other colours they see emerging in other disciplines.
This includes shades such as tawny browns, dusky pastels, and chic ochres, all which work beautifully with this shade of green.
Let the below living room in Webster Green inspire you with the versatility of this shade, pair with one of their other shades in the 2027 colour palette, such as White Down which brings a beautiful softness on architectural detailing in a room.
You don’t have to stick with an earthy colour palette to enjoy this green, paired with a bold mustard yellow on an accent piece of furniture brings out the yellow undertone in this green. It’s fun, bold and a fun colour moment to have in an interior.
First impressions count, so why not create that perfect inside, outside blend by using Webster Green on your front door. A bold yet adaptable colour which draws the eye in and create a high impact look against a red brick interior.
I write about the paint colour trends each year, and I’m not surprised that this year is awash with greens. We’re seeing a similar trend across the board with these greens that have a yellow undertone to them, with celery greens also tipped to be the biggest colour trend for the year ahead.
“There are two directions I’m seeing within green right now – a yellow-green with herbal vibes (think: Sherwin-Williams’ Celery), and a deeper, more mossy version (think: Behr’s Grounded). Celery has a muted undertone, making it more yellow-green than minty green, thus steering clear of anything cool or crisp”, says Lucia Fuentes, an interior designer and professional organizer at Coastal Maid San Diego.
Are you a fan of Benjamin Moore’s colour of the year 2027?
